{"content":{"heroImage":"https://res.cloudinary.com/opvdy5kz/image/upload/v1790599581/hero.jpg","aboutText":"Sima Mois is a Latvian visual artist working with digital painting and contemporary figurative imagery. Her practice focuses on observing human states and the ways people construct themselves through behavior, habits, roles, and external attributes.\nShe intentionally reduces form to gesture, color, and state, allowing small absurd details to reveal additional meaning.\nThis reduction captures emotional reactions without excessive detail and highlights what is actually felt. Her works carry a subtle irony toward the exhaustion caused by the pressure of trends and the constant urge to comply with them.<br>\nThe characters in Sima Mois’s works are not individual portraits but visualized states. She is interested in the logic of everyday absurdities, desires, and fixations that become part of our self-identity. She observes how external gestures and minor habits reflect internal processes and hidden emotional dynamics.\nThe philosophical foundation of her practice brings together temporality and significance - nothing matters because everything is temporary; and everything matters because every grain is part of the universe.\nThis tension between transience and importance shapes her attentiveness to people and their behavior. The artist is particularly sensitive to the inner contradictions that define a person — and these contradictions set the tone of her visual language. For her, simplicity is a way to see what is essential and to highlight what is truly felt.","contactEmail":"info@simamois.com","instagramUrl":"https://www.instagram.com/simamois","pinterestUrl":"https://www.pinterest.com/simaamois/"},"seo":{"title":"","description":"","keywords":""},"seriesOrder":[],"gallery":[{"id":"oG59pAETAtpnW8BApzif","title":"To iron out the wrinkles","year":"2026","category":"Series III","image":"https://res.cloudinary.com/opvdy5kz/image/upload/v1790598818/gallery/1790598809644_To_iron_out_the_wrinkles.png.jpg","createdAt":"2026-03-07T10:57:53.710Z","width":5906,"height":8268},{"id":"RsFhwmleXIgwc7qImmnm","title":"Curated Self","year":"2026","category":"Series IV","image":"https://res.cloudinary.com/opvdy5kz/image/upload/v1790598872/gallery/1790598866206_Curated_Self.JPG.jpg","createdAt":"2026-02-05T10:17:21.097Z","width":5906,"height":8268},{"id":"efsEFS72bSunnYpnr40S","title":"Reel life","year":"2026","category":"Series 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